SEC FORM 3 SEC Form 3
FORM 3 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

INITIAL STATEMENT OF BENEFICIAL OWNERSHIP OF SECURITIES

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
 
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1. Name and Address of Reporting Person*
Mills Scott

(Last) (First) (Middle)
1515 BROADWAY

(Street)
NEW YORK NY 10036

(City) (State) (Zip)
2. Date of Event Requiring Statement (Month/Day/Year)
10/01/2012
3. Issuer Name and Ticker or Trading Symbol
Viacom Inc. [ VIA, VIAB ]
4. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
EVP, HR & Administration
5. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Beneficially Owned
1. Title of Security (Instr. 4) 2. Amount of Securities Beneficially Owned (Instr. 4) 3. Ownership Form: Direct (D) or Indirect (I) (Instr. 5) 4. Nature of Indirect Beneficial Ownership (Instr. 5)
Class B Common Stock 430 D
Table II - Derivative Securities Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 4) 2. Date Exercisable and Expiration Date (Month/Day/Year) 3. Title and Amount of Securities Underlying Derivative Security (Instr. 4) 4. Conversion or Exercise Price of Derivative Security 5. Ownership Form: Direct (D) or Indirect (I) (Instr. 5) 6. Nature of Indirect Beneficial Ownership (Instr. 5)
Date Exercisable Expiration Date Title Amount or Number of Shares
Employee Stock Option (Right to Buy)(1) (2) 01/28/2014 Class B Common Stock 23,784 50.9459 D
Employee Stock Option (Right to Buy)(1) (2) 05/24/2014 Class B Common Stock 5,200 36.78 D
Employee Stock Option (Right to Buy)(3) (2) 05/29/2015 Class B Common Stock 26,617 43.86 D
Employee Stock Option (Right to Buy)(3) (2) 06/04/2016 Class B Common Stock 42,077 35.26 D
Employee Stock Option (Right to Buy)(4) (5) 06/03/2017 Class B Common Stock 29,130 22.7 D
Employee Stock Option (Right to Buy)(4) (6) 06/08/2018 Class B Common Stock 38,860 32.55 D
Employee Stock Option (Right to Buy)(7) (8) 05/25/2019 Class B Common Stock 33,357 49.95 D
Employee Stock Option (Right to Buy)(7) (9) 05/23/2020 Class B Common Stock 37,708 47.21 D
Restricted Share Units(4) (10) (10) Class B Common Stock 6,304 (10) D
Restricted Share Units(4) (11) (11) Class B Common Stock 8,793 (11) D
Restricted Share Units(7) (12) (12) Class B Common Stock 8,595 (12) D
Restricted Share Units(7) (13) (13) Class B Common Stock 12,125 (13) D
Explanation of Responses:
1. Granted under the Viacom Inc. 2006 Long-Term Management Incentive Plan for no consideration.
2. Current.
3. Granted under the Viacom Inc. 2006 Long-Term Management Incentive Plan, as amended and restated as of April 12, 2007, for no consideration.
4. Granted under the Viacom Inc. 2006 Long-Term Management Incentive Plan, as amended and restated December 2, 2008, for no consideration.
5. The remaining Stock Options, originally granted on June 3, 2009, will vest on June 3, 2013.
6. The remaining Stock Options, originally granted on June 8, 2010, will vest in two equal annual installments beginning on June 8, 2013.
7. Granted under the Viacom Inc. 2006 Long-Term Management Incentive Plan, as amended and restated January 1, 2011, for no consideration.
8. The remaining Stock Options, originally granted on May 25, 2011, will vest in three equal annual installments beginning on May 25, 2013
9. The Stock Options were granted on May 23, 2012 and will vest in four equal annual installments beginning on May 23, 2013.
10. The remaining Restricted Share Units, originally granted on June 3, 2009, will vest on June 3, 2013 and will be settled by delivery of a corresponding number of shares of the Issuer's Class B Common Stock upon vesting.
11. The remaining Restricted Share Units, originally granted on June 8, 2010, will vest in two equal annual installments beginning on June 8, 2013 and will be settled by delivery of a corresponding number of shares of the Issuer's Class B Common Stock upon vesting.
12. The remaining Restricted Share Units, originally granted on May 25, 2011, will vest in three equal annual installments beginning on May 25, 2013 and will be settled by delivery of a corresponding number of shares of the Issuer's Class B Common Stock upon vesting.
13. The Restricted Share Units were granted on May 23, 2012, will vest in four equal annual installments beginning on May 23, 2013 and will be settled by delivery of a corresponding number of shares of the Issuer's Class B Common Stock upon vesting.
Remarks:
/s/ Scott Mills 10/10/2012
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 5 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
                                VIACOM INC.

                             POWER OF ATTORNEY

          KNOW ALL MEN BY THESE PRESENTS that the undersigned hereby constitutes
and appoints Michael D. Fricklas to be his true and lawful attorney-in-fact and
agent to execute and file for and on behalf of the undersigned (i) any reports
on Forms 3, 4 and 5 (including any amendments thereto and any successors to such
Forms) with respect to ownership of securities of Viacom Inc. (the "Company"),
that the undersigned may be required to file with the Securities and Exchange
Commission in accordance with Section 16(a) of the Securities Exchange Act of
1934 and the rules thereunder and (ii) as necessary, any other documents
necessary or appropriate to obtain codes and passwords enabling the undersigned
to file such reports electronically.

          The undersigned acknowledges that the foregoing attorney-in-fact, in
serving in such capacity at the request of the undersigned, is not assuming, nor
is the Company assuming, any of the undersigned's responsibilities to comply
with Section 16 of the Securities Exchange Act of 1934.

          This Power of Attorney shall remain in full force and effect until the
undersigned is no longer required to file Forms 3, 4 and 5 with respect to the
undersigned's holdings and transactions in securities issued by the Company,
unless earlier revoked by the undersigned in a signed writing delivered to the
foregoing attorney-in-fact.

          IN WITNESS WHEREOF, the undersigned has caused this Power of Attorney
to be executed as of this 4th day of October, 2012.

                                     /s/ Scott Mills
                                     -------------------------------------
                                     Name:  Scott Mills