WASHINGTON, D.C. 20549



                                    FORM 8-K
- -------------------------------------------------------------------------------
                                                                

                                 CURRENT REPORT

                     Pursuant to Section 13 or 15(d) of the
                        Securities Exchange Act of 1934
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                     Date of Report (date of earliest event
                          reported): January 17, 1996



                                   VIACOM INC.
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(Exact name of registrant as specified in its charter)



 Delaware                 1-9553                   04-2949533      
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(State or other         (Commission               (IRS Employer
jurisdiction of          File Number)             Identification No.)
incorporation)


   1515 Broadway, New York, New York                               10036 
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(Address of principal executive offices)                    (Zip Code)


Registrant's telephone number, including area code:  (212) 258-6000
                                                    ---------------------------





Item 5.   Other Events.
          ------------

     On January 17, 1996, Viacom Inc. ("Viacom") announced the following changes
in executive  officers and Board of Directors:  Sumner M. Redstone,  Chairman of
the Board of Viacom, assumed the additional  responsibilities of Chief Executive
Officer of Viacom,  replacing Frank J. Biondi, Jr. Philippe P. Dauman and Thomas
E. Dooley were appointed Deputy Chairmen in addition to their current  positions
as Executive Vice Presidents.  Mr. Dooley was also named a Director of Viacom. A
copy  of  the  press   release,   dated   January  17,  1996,   related  to  the
above-described events is attached hereto as Exhibit 99.1.

Item 7. Financial Statements and Exhibits.
        ---------------------------------

     (c) The following exhibit is filed as part of this report on Form 8-K:

               99.1 Press Release issued by Viacom Inc. 
                    dated January 17, 1996.






                                   SIGNATURE


     Pursuant to the  requirements  of the Securities  Exchange Act of 1934, the
Registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned hereunto duly authorized.

                                              VIACOM INC.



Date:  January 18, 1996                       By:  /s/ Philippe P. Dauman
                                                 -------------------------- 
                                             Name:  Philippe P. Dauman
                                              Title: Deputy Chairman,
                                                     Executive Vice President, 
                                                     General Counsel and
                                                     Chief Administrative
                                                     Officer





                                 EXHIBIT INDEX
                                 -------------

        Exhibit No.                     Description
        ----------                      -----------

        99.1    Press Release issued by Viacom Inc. dated January 17, 1996





                                  EXHIBIT 99.1
                                  ------------ 



                SUMNER REDSTONE TO ASSUME ADDED RESPONSIBILITIES
                      AS CHIEF EXECUTIVE OFFICER OF VIACOM


   Company Creates New Executive Committee Consisting of Key Company Managers

         Changes Aimed at Creating More Aggressive, Hands-On Management
                    to Capitalize on Business Opportunities

N.Y., N.Y.,  (January 17, 1996) -- Sumner M. Redstone,  Chairman of the Board of
Viacom  Inc.  (Amex:  VIA and  VIAB)  announced  today  that he is taking on the
additional responsibilities of Chief Executive Officer of the Company, replacing
Frank J. Biondi,  Jr.,  effective  immediately.  Mr.  Biondi,  who had served as
President and CEO of Viacom since 1987, will be leaving the Company.

Mr.  Redstone  said that  Viacom  has  created a new  Executive  Committee.  The
Executive Committee will be responsible for developing and executing  strategies
to  strengthen  the  overall  Company,  as  well  as  coordinating  the  flow of
information   between   Viacom's   business  units  and  pursuing   company-wide
initiatives.  Many of the decisions  Viacom makes as a Company  affect more than
one  division,  and the Executive  Committee  will help ensure that the Companys
management  expertise is spread across all of the operating units of the Company
to benefit the entire corporation.

Mr. Redstone stated, We live in a world of dramatic  international  expansion; a
world where the technological  revolution is accelerating  rapidly; and, we live
in a world  where  there is an  awesome  and  growing  concentration  of  power.
Meanwhile,  Viacoms  operations  are farflung and more  diverse,  ranging from a
challenging  studio  business  on the West  coast to rapidly  evolving  business
ventures  throughout the world. In that world, an  entrepreneurial,  aggressive,
responsive, hands-on management style is the most effective way to capitalize on
the enormous  opportunities  of Viacom.  The changes I am announcing  today will
create just that kind of management.

The  new Executive  Committee will be comprised of, in addition to Mr. Redstone:
     Steven R. Berrard,  President and Chief  Executive  Officer of  Blockbuster
     Entertainment  Group Philippe  Dauman,  Executive Vice  President,  General
     Counsel and Chief Administrative  Officer,  Viacom Inc. Jonathan L. Dolgen,
     Chairman  of  Viacom   Entertainment  Group  Tom  Dooley,   Executive  Vice
     President,  Finance, Corporate Development and Communications,  Viacom Inc.
     Tom Freston, Chairman and Chief Executive Officer of MTV Networks Edward D.



     Horowitz,  Senior Vice President  Technology,  Viacom Inc. and Chairman and
     Chief  Executive  Officer of Viacom  Interactive  Media  Jonathan  Newcomb,
     President and Chief Executive Officer of Simon & Schuster.

In addition to the creation of the new  Executive  Committee,  Mr.  Redstone has
appointed Mr. Dauman and Mr. Dooley Deputy  Chairmen,  roles they will assume in
addition to their current positions as Executive Vice Presidents.  Mr. Dauman is
currently a member of the Board of Viacom and Mr. Dooley will become a member of
the Board effective immediately.

Mr.  Redstone  stated,   "I  want  to  thank  Frank  Biondi  for  his  important
contributions  to Viacom over the years.  He has helped us to become the success
we are today, and I wish him the best of luck in his future endeavors.

Mr. Redstone  continued,  "Todays  organizational  changes will make Viacom more
nimble and more aggressive. They will allow us to streamline our decision-making
process and allow us to more quickly take advantage of the myriad opportunities,
as  well  as to  respond  more  rapidly  to,  the  challenges  that  exist  both
domestically and internationally.  With the industry undergoing dramatic changes
and unprecedented  consolidation,  nothing less can be acceptable.  We have made
enormous  progress in achieving  our vision for the  Company,  but what has been
accomplished  is not  enough.  Our Company is strong.  It has the most  powerful
collection of  entertainment  brands in the industry and we've never had greater
opportunities. We need to seize these opportunities quickly and we intend to.

"We are fortunate  that Viacom has remarkable  management  depth and breadth and
today's changes are designed to take advantage of those strengths and to exploit
them aggressively," Mr. Redstone  continued.  "The creation of the new Executive
Committee will strengthen the ability of our senior executives to make decisions
as quickly and  expeditiously as possible.  I look forward to the opportunity to
work even more closely with our senior  management  team -- each of whom is more
than  qualified to run his own public  company -- and take an even greater hands
on role in the direction of the Company than in the past.

Our  senior  executives  who will  constitute  the  Executive  Committee,  Steve
Berrard,  Philippe Dauman, Jonathan Dolgen, Tom Dooley, Tom Freston, Ed Horowitz
and Jon Newcomb,  are some of the most creative  executives in their  respective
fields.  Under their guidance,  Viacom has strengthened its leadership positions
in every one of our  businesses.  Based on their  outstanding  track records and
shared  ambitious  goals for the Company,  I am confident  that Viacom will move
forward to new heights."

"I have worked with Philippe Dauman and Tom Dooley for almost ten years and I am
pleased to name them  Deputy  Chairmen of Viacom,  in addition to their  current
roles as Executive Vice Presidents.  They are extremely talented  executives and
will help execute our corporate strategies expertly.



Philippe  Dauman,  41, has been Executive Vice  President,  General  Counsel and
Chief  Administrative  Officer of Viacom since March 1994 and also serves on the
Boards of Viacom subsidiaries Spelling  Entertainment and Discovery Zone. He has
been a member of Viacoms Board of Directors since 1987 and a Director of Viacoms
parent  National  Amusements  since  1993.  Prior to  joining  Viacom as General
Counsel,  Mr.  Dauman was a partner of the New York based law firm of Shearman &
Sterling,  where he had  spent  his  entire  legal  career,  and had  served  as
principal outside counsel to Viacom.

Thomas  Dooley,  39,  has been  Executive  Vice  President,  Finance,  Corporate
Development and  Communications  of Viacom since March 1994. Mr. Dooley has been
at Viacom for 16 years and has held various  financial and  operating  positions
throughout the Company including Senior Vice President,  Corporate  Development,
President,  Interactive  Television,  Vice President,  Finance and Treasurer and
Director of Corporate Financial  Planning.  Mr. Dooley also serves as a Director
of Starsight Telecast, Inc.

Steve  Berrard,  41,  has served as  President  and Chief  Executive  Officer of
Blockbuster  Entertainment  Group since 1993. The division includes  Blockbuster
Video,    Blockbuster    Music,    Showtime    Networks,     Paramount    Parks,
SpellingEntertainment  Group,  Virgin  Interactive  Entertainment  and Discovery
Zone.  Mr. Berrard has held various  positions at Blockbuster  since joining the
Company in 1987 including Senior Vice President-Chief Financial Officer and Vice
Chairman.

Jonathan  Dolgen,  50, has been  Chairman,  Viacom  Entertainment  Group,  which
oversees the operations of the Paramount  Motion Picture Group and the Paramount
Television Group, since 1994. Prior to joining the Company, Mr. Dolgen served as
President of Sony Pictures  Entertainment  Motion Picture Group and was a member
of Sony  Pictures  Board  of  Directors.  Earlier  in his  career,  he held  the
positions of Chairman of Twentieth Television, a subsidiary of Twentieth Century
Fox, and Executive Vice President of Columbia Pictures.

Tom Freston,  50, has held the position of Chairman and Chief Executive  Officer
of MTV Networks  since 1989.  Mr. Freston was a member of the original team that
launched MTV in 1981 and has played a key role in extending the Companys  brands
into new businesses including licensing, merchandising, barter syndication sales
and international program syndication.

Ed Horowitz,  48, has been Senior Vice  President,  Technology  for Viacom since
1988 and Chairman and Chief Executive Officer of Viacom  Interactive Media since
1994.  Mr.  Horowitz  has been one of the  nations  pioneers  in  attempting  to
establish  a digital  standard  for  compression  for the  transmission  of High
Definition  Television  (HDTV).  He is a member of the Special  Panel which will
assist the Advisory  Committee on Advanced  Television  Service in formulating a
system recommendation to the Federal Communications Commission.



Jonathan  Newcomb,  49, was appointed  President and Chief Executive  Officer of
Simon & Schuster in 1994 after serving as President and Chief Operating  Officer
for three years.  Prior to joining Simon & Schuster,  Mr. Newcomb spent fourteen
years at McGraw-Hill, where after holding various positions, he became President
of McGraw-Hills Financial and Economic Information Group.

Viacom Inc. is one of the worlds largest  entertainment and publishing companies
and a  leading  force  in  nearly  every  segment  of  the  international  media
marketplace.  The  operations  of  Viacom  include  Blockbuster;  MTV  Networks;
Paramount Parks,  Paramount Pictures;  Paramount  Television;  Showtime Networks
Inc.;  Simon & Schuster;  Viacom  Interactive  Media;  cable systems serving 1.2
million customers;  as well as radio and television stations,  and movie screens
in 11 countries.  Viacom also has a majority interest in Spelling  Entertainment
Group and a substantial  interest in Comedy  Central;  Discovery  Zone;  and USA
Networks, including the Sci-Fi Channel. National Amusements Inc., a closely held
corporation which owns and operates close to 1,000 movie screens in the U.S. and
the U.K., is the parent company of Viacom Inc.



                                     * * *


Contact:        Carl Folta/Viacom
                (212) 258-6352