Live-Action Series Created and Produced by pocket.watch
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BURBANK, Calif.--(BUSINESS WIRE)--Feb. 14, 2019--
Preschoolers will be playing and problem-solving along with their best
friend Ryan in Nickelodeon’s
brand-new live-action series, Ryan’s
Mystery Playdate, starring the seven-year-old YouTube superstar
of Ryan ToysReview. The news was announced today by Brian Robbins,
President, Nickelodeon.
This press release features multimedia. View the full release here:
https://www.businesswire.com/news/home/20190214005576/en/
Preschoolers will be playing and problem-solving along with their best friend Ryan in Nickelodeon’s brand-new live-action series, Ryan’s Mystery Playdate, starring the seven-year-old YouTube superstar of Ryan ToysReview. (Photo: Business Wire)
Ryan’s Mystery Playdate is created and produced by pocket.watch,
the new studio creating global franchises from the YouTube stars and
characters loved by Generation Alpha. The new series follows Ryan, his
parents and animated friends Gus the Gummy Gator and Combo Panda as they
work together to tackle a series of imaginative, physical challenges and
unbox puzzles to reveal the identity of his mystery playdate. The
20-episode series will premiere in the U.S. later this year on
Nickelodeon.
Said Robbins: “Ryan is a kid who happens to be one of YouTube’s towering
giants, with millions of followers who are going to love seeing him and
his family on Nickelodeon in a totally new and fun way. Unboxing is just
the start of the new adventures fans can expect from Ryan’s Mystery
Playdate on Nick, and we’re excited to be working with pocket.watch
to bring this series to our audience.”
“We’re thrilled that our friends at Nickelodeon recognize the power and
popularity of Ryan and the characters that inhabit his world with him,”
said Albie Hecht, pocket.watch’s Chief Content Officer. “Over the last
year pocket.watch launched Ryan’s World books, games and consumer
products to great success so a TV show with Nickelodeon is the natural
next step in propelling Ryan to true global franchise status.”
Since its inception in 2015, Ryan ToysReview has grown to become one of
the world’s largest YouTube channels with videos that feature Ryan and
his family playing with toys for kids. The channel, along with other
channels featuring Ryan and his friends, averages over one billion views
monthly and currently has over 18 million subscribers. In addition to
videos of Ryan playing with toys, Ryan ToysReview also features fun and
easy science experiments, educational content, and videos that document
daily life for the family of five, which includes Ryan’s younger twin
sisters. Ryan’s World, a companion consumer products line developed by
pocket.watch, featuring Ryan and the universe of characters created by
Ryan and his parents, launched nationwide last year.
Ryan’s Mystery Playdate will take its place among Nick’s powerful
preschool portfolio that will now also include: Blue’s Clues & You!,
premiering in November, and Santiago of the Seas (formerly The
Swashbuckling Adventures of Capitán Calavera), premiering 2020.
Nickelodeon is currently the number-one network with Kids 2-5, and owns
8 of the top 10 preschool shows on all TV, led by top-ranked PAW
Patrol.
Pocket.watch is the new studio that specializes in entertaining and
inspiring kids and families through digital-first content and sparking
their imaginations with lifestyle products ranging from toys to
toothbrushes. The company inspires kids to seamlessly move between
screen time and playtime and boasts a growing portfolio of franchises
that includes some of the largest kids and family YouTube brands in the
world alongside original characters and talent that the company has
extended into premium series, consumer products, books, games, live
events and more. Pocket.watch was founded in March 2017 by Chris M.
Williams and is located in Culver City, CA where it maintains an office
and studio. The management team is made up of studio veterans and
visionaries from traditional and digital entertainment including Albie
Hecht, Stone Newman, Jon Moonves and David B. Williams. Investors
include Viacom, Greycroft, Third Wave Digital and United Talent Agency
(UTA), as well as notable strategic angels including Robert Downey Jr.
(Team Downey) and Jon Landau.
Production of Ryan’s Mystery Playdate for Nickelodeon is overseen
by Cathy Galeota, Senior Vice President, Preschool Content.
Nickelodeon, now in its 39th year, is the number-one
entertainment brand for kids. It has built a diverse, global business by
putting kids first in everything it does. The company includes
television programming and production in the United States and around
the world, plus consumer products, digital, recreation, books and
feature films. Nickelodeon’s U.S. television network is seen in more
than 90 million households and has been the number-one-rated kids’ basic
cable network for 22 consecutive years. For more information or artwork,
visit http://www.nickpress.com.
Nickelodeon and all related titles, characters and logos are trademarks
of Viacom Inc. (NASDAQ: VIA, VIAB).
View source version on businesswire.com: https://www.businesswire.com/news/home/20190214005576/en/
Source: Nickelodeon
Press:
Maggie Wang
(212) 846-6381
Maggie.Wang@nick.com
Bronté Barbarito
(212) 846-5069
Bronte.Barbarito@nick.com